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Kathleen Kennedy of the Coalition for Sonoran Desert Protection submitted today’s Power of Nonprofit Storytelling, an extraordinarily compelling video from the nonprofit organization Preemptive Love.

“I don’t know if you are familiar with the non-profit Preemptive Love. They work internationally on a bunch of issues in Iraq. I became familiar with them through a blog I read and decided to make a donation a few months back. I was really impressed with what they are doing and I also received one of the most heartfelt thank-you phone calls within a couple days of my donation (and I only donated $25 so it impressed me even more).

I received the email below yesterday about a different campaign they are undertaking right now. Whoa, the video that showcases their campaign hit me right in the heart, especially as a mom of three boys who love to read. I thought you might like to see it as a great example of donor-centered and emotion-centered fundraising.”

 

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Fundraising Friday | July 31, 2015

July 31, 2015

Mary Cahalane submitted this week’s Power of Nonprofit Storytelling | Simple. Powerful. Actionable. Still struggling with surveying and donor feedback? Keep it simple. This week’s What’s in my Inbox. In this week’s What’s in my Mailbox, Rachel Ramjattan explains why Food for the Poor’s latest campaign had her at hello. How do you start your […]

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The daily habit that makes all the difference

July 29, 2015

Ever attended a conference, or paid for a course, and gotten so excited about the potential for your organization…but then failed to act on what you’d learned? Maybe you started your organization’s monthly giving program…and now it’s just an option tacked on to your year-end appeal. Or maybe you even took my Power of Thank […]

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What’s in my Mailbox | The campaign that had me at hello

July 29, 2015

We’re big fans of both the work and the marketing of Food for the Poor (read more here and here). Today’s What’s in my Mailbox comes to you courtesy of Simple Development Systems’ member, Rachel Ramjattan . You probably know that Food for the Poor, Inc. is a direct mail champion! Like many fundraising consultants […]

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What’s in my Inbox | Simple surveying

July 28, 2015

I’ve been practicing donor surveying since 2000, and was the first to preach the benefits of regularly surveying . Why? The better you get to know your donors and their reasons for supporting your mission, the easier your marketing becomes. Yet, nonprofit organizations continue to struggle with this practice and typically arrive at surveys that are lengthy, boring, […]

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The Power of Nonprofit Storytelling | Simple. Powerful. Actionable.

July 27, 2015

  This stunning email submitted by Mary Cahalane of Hands on Fundraising, puts a personal and devastating story to the statistics of trafficking. Mary says: “I thought this was powerful for a few reasons: the short and strong subject line, the arresting image, the story and the simple call to action. This isn’t a fundraising […]

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Fundraising Friday | July 24, 2015

July 24, 2015

This week’s What’s in my Mailbox comes to us courtesy of good friend and sage, Tom Ahern. And it’s the perfect illustration of my favorite writing quote from Indra Sinha: “Don’t start by writing. Start by feeling. Feel, and feel passionately, and the emotion you feel will come through the spaces in between the words.” […]

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What’s in my Mailbox | It’s just emotion that’s taken me over….

July 22, 2015

One of my favorite copywriting quotes hangs above my desk and comes via one of my favorite copywriters, Indra Sinha: ”Don’t start by writing. Start by feeling. Feel, and feel passionately, and the emotion you feel will come through the spaces in between the words.” Today’s What’s in my Mailbox, courtesy of Tom Ahern, is a marvelous […]

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What’s in my Inbox | Keep it fun!

July 21, 2015

How are small nonprofit organizations using the power of email to communicate with their donors? Join us every Tuesday for What’s in my Inbox. If you’re not subscribed to Save the Chimps, you owe it to yourself to sign up to receive their delightful emails. Save the Chimps delivers the email goods with communications that […]

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Power of Nonprofit Storytelling |The enduring momentum of a story well told

July 20, 2015

“Every kid should have access to the tools that will shape who they become as adults. I have no idea where I would be if I didn’t have instruments available at a young age.” -Zack Corothers Powerful sentiment, no? The words above come straight from the bassist of the indie band Portugal. The Man, who’ve […]

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Fundraising Friday | July 17, 2015

July 17, 2015

What does donor-love look like in small shop direct mail? You’re going to love love love the spring integrated campaign from Coalition for Sonoran Desert Protection featured in this week’s What’s in my Mailbox. Remember when I suggested that you make a donation to Donors Choose to see what a truly donor-focused online donation experience […]

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Announcing…The #DonorLove Rendezvous

July 16, 2015

Today’s guest post was written by Fundraiser Grrl Rory Green. I have something huge to announce – for the first time ever I am sponsoring a fundraising conference! On May 11, 2016 in Toronto Canada the first ever #DonorLove Rendezvoous is happening. Some of my Canadian fundraiser friends (Maeve Strathy, Rory Green, John Lepp, Jen […]

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What’s in my Mailbox | What a small-shop integrated campaign looks like

July 15, 2015

There were a number of things I liked about today’s What’s in my Mailbox, the spring direct mail appeal from the Coalition for Sonoran Desert Protection: Real, warm, personal. There’s a genuine sense, reading this letter, that I’m a valued partner and a true insider (for more, read here and here) The donor love is […]

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What’s in my Inbox | You can never thank too much

July 14, 2015

How are nonprofit organizations using the power of email to connect with their donors? Join us every Tuesday for solid examples you can incorporate into your own email marketing. What does your email thank you look like? Is it more of a receipt, or does it ooze donor love? When you think about how you […]

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Power of Nonprofit Storytelling | Eradicating Stereotypes

July 13, 2015

Nonprofit storytelling plays an important role in fundraising, and is integral to the Simple Development Systems methodology. Join us every Monday as we share ways nonprofit organizations are connecting with their donors through the power of storytelling. Mama Hope is a “non-profit that trains impact entrepreneurs from around the world and partners them with visionary […]

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Fundraising Friday | July 10, 2015

July 10, 2015

How did one cat’s story blossom into a $24K fundraising campaign to find his forever home? Find out in this week’s Power of Nonprofit Storytelling. A special thanks to Sandy Rees who submitted this week’s What’s in my Inbox | The power of puns. What if you’re committed to your donors, but no one else […]

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Simple Development Systems Podcast | Creating a donor-focused organization from the ground up

July 9, 2015

What if you’re committed to your donors, but no one else is? How do you bring your executive director, staff, board, and volunteers together as one, committed to the principles of donor-centricity? Listen in as I introduce you to Simple Development Systems member, Mandy Fischer, Development Manager of the Intervale Center in Burlington, Vermont. Mandy […]

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What’s in my Inbox | The power of puns

July 7, 2015

How are nonprofit organizations using the power of email to connect with their donors? Join us every Tuesday for What’s in my Inbox! Loving this email from the Asheville Humane Society, subject line: Are You Kitten Me??!, submitted by Sandy Rees of GetFullyFunded.com. Sandy writes: The subject line caught my eye right away – I […]

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The Power of Nonprofit Storytelling | A Picture is Worth a Thousand Words

July 6, 2015

Nonprofit storytelling plays an important role in fundraising, and is integral to the Simple Development Systems methodology. Join us every Monday as we share ways nonprofit organizations are connecting with their donors through the power of storytelling. Earlier this year, I was touched (and promptly donated) by the story of Bruce Almighty, a young cat […]

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Fundraising Friday | July 3, 2015

July 3, 2015

How do you appeal to shorter attention spans? This week’s Power of Nonprofit Storytelling. I was totally wowed by SDS Member Intervale Center’s new annual report. I think you will be too. What’s in my Mailbox. What does it mean to you when even your most trusted institutions are all about the money…over facts? This […]

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