10 Ways to Find New Donors

May 12, 2021

Sometimes it seems like all the nonprofit sector talks about is donor retention. Do this. Don’t do that. Of course, there’s a reason for that. Your organization’s donor retention rate speaks volumes. When your donor retention rates are higher, your fundraising costs go down. As donors get to know you and love you, revenue goes […]

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Lessons from MotivateMonday | Five Social Media Trends You Need to Know

April 27, 2021

Social media is an ever-changing landscape. What’s next? Join us as Julia Campbell shares the five latest trends in social, from Tik Tok to stories to takeovers. Click here to download the slides from this MotivateMonday session. And sign up for the Grow Report to get notifications about the next MotivateMonday, our free 30-minute flash […]

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Lessons from MotivateMonday | Change your thinking, change your work

April 22, 2021

“What if, instead of being exhausted, worn out, disillusioned, and depressed, you were energized and inspired by your important work as a social change leader? What if you were surrounded by endless supporters helping to move your work forward? What if money flowed easily and endlessly to you and your organization? What if the social […]

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Lessons from MotivateMonday | How to write your best fundraising appeal FAST

April 15, 2021

Whether you’re a new development director who has just been tasked with getting out next week’s fundraising appeal, or you’ve been procrastinating on writing that letter, you’re sure to appreciate this guide to writing your best fundraising appeal. In no time! In this 30-minute training, you’ll discover how to outline your letter, how to write […]

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What’s in My Inbox | Empowering Your Donors to Fundraise

April 15, 2021

Are your donors creating Facebook Fundraisers on your behalf? When it comes to social media, I’m hearing from small shop fundraisers who are exhausted from the never-ending posting. My mantra, always, is “focus on what you can control.” How are you empowering your donors to fundraise on your behalf on Facebook? How can your donors […]

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What’s in My Inbox | Shorter attention spans means you need to deliver with your enews

April 7, 2021

Does it feel like your attention span is getting shorter? Chances are you’re right. Attention spans have been falling over the years and are now at an all-time low. A Microsoft Corp study recently revealed that people now generally start to lose concentration after only eight seconds. What does that mean for you as a […]

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What’s in My Mailbox | Bethany’s Monthly Giving Invitation

April 6, 2021

When JodiJoy O’Keefe decided to introduce a monthly giving program at her organization, Bethany Health Care, she did it by way of an invitation. Here’s what I love about this monthly giving ask: Specific ask amounts paint a clear picture of what the donor is funding It’s easy for the donor to give, either by […]

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What’s in My Inbox | Thankuary campaign features a rocking landing page

March 31, 2021

The Saanich Peninsula Hospital & Healthcare Foundation has raised nearly $50 million dollars for equipment, facilities, and programs since it was established in the mid-80’s. Community members joined together to raise money for rising healthcare costs for those in the region, and this independent charity was born. During the month of January, this Basics & […]

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The Best Way to Write the Lead for Your Fundraising Letter

March 31, 2021

“I lost an arm on my last trip home. My left arm.” The opening line of the novel Kindred, by American science fiction author Octavia Butler, stirs the imagination. It raises questions. It inspires curiosity. You want to read more. The lead of your fundraising appeal letter, or the subject line in your next email […]

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Fundraising Friday | March 26, 2021

March 26, 2021

Storytelling With Saoirse’s Story, the online visitor chooses their own interactive story in a concept that would work well for a domestic violence shelter. The Power of Storytelling | What a powerful interactive storytelling experience looks like What you need to know about before and after is critical in storytelling. Mary Cahalane explains. Donor Communications Behavioral […]

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What’s in My Inbox | Responding to hate crimes

March 25, 2021

Are you responsive to how your donors are feeling? Since the Atlanta spa shootings, a hate crime that claimed the lives of 8 people, including 6 Asian women, I’ve received many emails addressing the event, and the ensuing grief. One particular email really resonated with me, though, and it comes from a faith-based organization in […]

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The Power of Storytelling | What a powerful interactive storytelling experience looks like

March 18, 2021

Sharing compelling stories is a critical aspect of your organization’s fundraising. They’re stories that can ultimately convince supports to make a gift. So how are you bringing your donors into your stories? How are you sharing your organization’s “most real, truest” stories? Digital Communications Specialist and founder of Digital Charity Lab, Jean O’Brien, teamed up […]

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What’s in My Inbox | Fetterman has fun with fundraising, and so can you!

March 18, 2021

Did you know that I’m a political junkie? It’s true. I’ve been a student of political campaigns for far too many years. Every presidential campaign year, you’ll find me subscribing to get every candidate’s emails. Yes, every candidate. Of course, that meant that both my inbox and phone were overrun with emails and texts last year. And, […]

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Lessons from MotivateMonday | The latest from the Fundraising Effectiveness Project

March 11, 2021

The dust from a year of upheaval is starting to settle. How did the nonprofit sector’s donors respond? Join us for a few surprises as Steven Shattuck, Chief Engagement Officer of Bloomerang, explores the latest donor retention statistics from the Fundraising Effectiveness Project. Download the slides from this presentation by clicking here.

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The Nonprofit Email Newsletter How To

March 10, 2021

In the Simple Development Systems’ donor communications model, we’ve always recommended both a print and an e-newsletter. And there’s a reason for that. Your print newsletter serves as a stewardship device, one where you share your donor’s impact and simply make them feel good about their support. When done well, your print newsletter can be […]

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Lessons from MotivateMonday | What does transformation look like for your nonprofit?

March 3, 2021

A time of crisis is not just a time of anxiety and worry. It gives a chance, an opportunity, to choose well or to choose badly. -Desmond Tutu Have you ever thought that maybe, just maybe, the uncertainty and turmoil of the past year have presented you with unique opportunities? That maybe, once we fight […]

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Power of Storytelling | Orbis shows donor love on Valentine’s Day

February 17, 2021

Monthly giving is vital. If you’ve been following me for even a short time, you know how important I know it is. Did you know… “Sixty percent of donors under 35 give monthly.” “The average monthly gift is $24, or $288 a year.” “Monthly donor retention rates: 90 percent and up (double the average donor […]

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What’s in My Inbox | Knowing and honoring donor preferences

February 11, 2021

If you’ve ever donated to a political candidate, you know the pain of having your phone blow up from text messages you don’t quite recall ever having signed up for. In Seinfeld language, I have man hands. I do not like texting, nor do I care to receive text messages from anyone other than friends […]

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Lessons from MotivateMonday | Why monthly giving is more important now than ever

January 28, 2021

In 2020 there was an astonishing increase of 76.8% in new recurring donors compared to 2019! If you’ve been waffling on making monthly giving the priority it needs to be, what are you waiting for? Carve out 30 minutes to watch our latest MotivateMonday session as Neon One’s Tim Sarrantonio shares research from the largest […]

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Why and how to rewrite your nonprofit’s email Welcome message

January 18, 2021

Sarah writes: Our organization is overdue for creating a welcome email to send after someone joins our mailing list. Right now it’s just the standard message that comes with our email service provider (ConstantContact). What else should it include? I do so many things in this job (grants, donor comms, events, etc.) that I don’t […]

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