This page is updated regularly to include new resources. If you have a resource that you’ve found helpful, please email me at


Nonprofits and the CARE Act | A Motivate Monday Webinar (direct link)

Facebook: COVID 19 Charity Preparedness Group: A private Facebook group of nonprofit organizations around the world

Covid-19 Nonprofit & Philanthropy Resources. A Google document curated by Beth Kanter.

A Novel Opportunity to Strengthen Public Trust in the Nonprofit World (Opinion)

Nonprofit guide to COVID planning. From the Georgia Center for Nonprofits.

A Huge Mistake Nonprofits Make in Preparing for COVID-19

Lessons from Motivate Monday | How Nonprofits Can Navigate COVID-19. Beth Kanter with lessons on self-care and working from home (30-minute presentation)

Advice and Resources for Nonprofits – COVID-19 / Coronavirus | Recession | Remote Work. From Motivate Monday’s sponsor, Bloomerang.

Meet Nana Murphy: lessons in donor care from Merchants Quay Ireland. Download this case study to discover how one tiny charity grew exponentially during one of the worst economic periods in history.

New to virtual meetings? Here’s how to make yours successful right out of the gate. Lessons From Motivate Monday | Making Your Meetings Virtually In-Person

Can you transition your gala to virtual? Sherry Truhlar tells you how to do it in this engaging MotivateMonday chat.

The Impact of COVID-19 on Key Compliance Deadlines

Mental Health Wellness Tips for Quarantine. From Eileen M Feliciano, Psychologist, PsyD, MSEd. 

Nonprofit Crisis Management: A Checklist. From The Chronicle of Philanthropy.

U.S. Nonprofits and Suppliers: What You Need to Get an Emergency Forgivable Covid-19 Loan

CDC Centers for Disease Control & Prevention

During these times of uncertainty, you can be certain that American Addiction Centers (AAC) cares about your recovery journey and we understand that attending in-person meetings over the coming weeks will be difficult. We’re here to support you with Virtual Support Meetings.

Fundraising and Donor Communications


During COVID-19: The Supporter Experience is More Important than Ever. A free downloadable call script for communicating with your donors.

Free resources for creating a coronavirus appeal Excellent templates from Mark Phillips of BlueFrog.

Essential Advice and Resources for Nonprofits – COVID-19 / Coronavirus | Recession | Remote Work

40+ Examples of COVID-19 Response From Charities & NPOs

What We Have Learned From Crises and Can Use in Coronavirus Age

The rise of altruism. A must-read from Richard Turner.

Julia Campbell has created a Google drive curation of nonprofit communications during COVID-19

What’s In My Inbox | A B&M Alum shows how to communicate with your donors right now. An excellent supporter update. 

Retaining and Growing Your Monthly Donor Program During COVID-19  A Motivate Monday webinar.

Fundraising from home during COVID-19: Nine Tips 

COVID-19 Nonprofit Communications | Building Community in a Pandemic. Discover how one local arts organization is keeping their supporters engaged — and raising money!

Fundraising in a time of crisis: SOFII’s guide to navigating tough times

Should we send our scheduled appeal/newsletter/annual report in the midst of COVID-19? A free downloadable Template for COVID-19 updates to accompany a scheduled direct mail appeal, newsletter, etc.

Lessons from Motivate Monday | Funding your organization’s coronavirus “story” and talking to major donors right now. What is your organization’s story around COVID-19 and how knowing will help to frame your next ask.

For small nonprofits who may not have attempted digital yet. Nonprofit Communications in COVID-19 | Grow your digital skills with an emergency appeal

Digital Mobilisation During the Covid Outbreak – Messaging and Tier 1 Tactics

Nonprofit Fundraising Data to Help You Respond During the COVID-19 Crisis


11 Ways to Make 2020 Your Most Successful Fundraising Year Ever

January 5, 2020

1) Focus on the basics (Create Your Systems) W. Edwards Deming said, “Profit in business comes from repeat customers, customers that boast about your product and service, and that bring friends with them.” Develop your rinse-and-repeat systems for growing individual giving. How are you transforming first-time donors into regular donors, as well as mid-level donors into […]

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What’s In My Mailbox | Bethany’s COVID-19 appeal surpasses goal…by 296%!

June 1, 2020

Bethany Health Care, a sponsored ministry of the Sisters of St. Joseph of Boston, seeks to provide a high level of care to residents who need it. This individualized care, which addresses physical, spiritual, mental, emotional, and social needs, takes place in a comfortable, homey environment. BHC is doing important work. They’ve created a space where […]

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What’s In My Mailbox | Caritas of Austin’s COVID-19 Story

May 28, 2020

Caritas of Austin is a nonprofit dedicated to fighting homelessness in the Greater Austin area. Their appeal letter recently landed in my mailbox, and it paints a compelling COVID-19 story. Supporters gain a clear understanding of how COVID has impacted Caritas and how the organization is continuing its work under current conditions. The letter conveys […]

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Power of Storytelling | The Innocence Project With Storytelling At Its Finest

May 27, 2020

Has your board been urging you to look for a celebrity endorsement? Take it from me, the endorsement of the latest Netflix star is not the answer to your fundraising woes. But, in the case of a very special celeb endorsement like this one from Simon Cowell, I’m betting that the Innocence Project wins many […]

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What’s In My Inbox | Growing Monthly Giving During COVID-19, an example from YES!

May 27, 2020

YES! Media offers a truly unique brand of journalism that is ideal for our current times. Their reporting seeks to explain societal problems and possible solutions. YES! is transparent, nonpartisan, independent, and ethical. In an age where much valuable journalism lies beyond a paywall, YES! remains ad-free. This reader-supported nonprofit is doing so much right […]

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What’s in my Mailbox | Little things make a big difference

May 20, 2020

Mr. Holland’s Opus Foundation is a nonprofit located in Studio City, California. Their mission is to keep “music alive in our schools by donating musical instruments to under-funded music programs, and vital support services to school districts nationwide, giving economically-disadvantaged youth access to the many benefits of music education, leading them to success in school, […]

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What’s in my Inbox | Preemptive Love with a call to unity

May 20, 2020

Preemptive Love is a nonprofit with a beautiful mission: We’re a coalition stretching across Iraq, Syria, the United States, and beyond, working together to unmake violence and create the more beautiful world our hearts know is possible. Their digital communications provide a case study in donor love, including their donor newsletter. All of their processes […]

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Fundraising Friday | May 15, 2020

May 15, 2020

Donor Communications #CoronaComms Did you have a newsletter, appeal, or annual report coming up, and now you’re not sure if you should still send it? Download this quick guide to getting it out NOW.  Your monthly giving program can be a real source of protection, especially at a time like this. But how do you […]

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What’s In My Inbox | UltraViolet communicates understanding, empathy, and opportunity

May 14, 2020

Digital fundraising is growing by leaps and bounds lately. Does that mean that you should abandon your other channels? No, but using email to the best of your advantage will benefit you, especially right now. The world is a chaotic place, but people remain connected to the internet, and connected to their email, as a […]

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The Impact of COVID-19 on Key Compliance Deadlines

May 13, 2020

The coronavirus pandemic has disrupted life as we know it at a scale that escapes recent memory. When it comes to the daily operations of your nonprofit, COVID-19 has unquestionably had an adverse impact. With so many pressing changes, compliance responsibilities may be far from front-of-mind. The reality is that these obligations continue, even in […]

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Lessons From Motivate Monday | Making Your Meetings Virtually In-Person

May 6, 2020

How hard is it to transition board meetings to video? Not very. But it does take planning in order to make it engaging for all. And it’s all about the people, too. How do you encourage the kind of camaraderie that builds relationships? How do you accommodate the participants who can’t see the screen? How […]

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What’s In My Mailbox | What a Little Girl’s Letters Can Teach You About Fundraising (and Life)

May 5, 2020

In recent years, fundraisers have been abandoning direct mail. But, the reality is, direct mail plays a critical role for the small nonprofit. Particularly as a component of a multichannel campaign. Steve McLaughlin, Vice President of Product Management at Blackbaud, has published some revealing statistics on donor retention. As you can see, donor retention rates […]

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A Tale of Two Nonprofits: Which One Represents Yours?

May 5, 2020

On a beautiful late spring afternoon, ten years ago, two women started two nonprofit organizations. They both had similar dreams for their missions. They both started out in similar mid-sized American cities. Last year, these two women met at a National conference. They were surprised to learn how much they had in common. Both were […]

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What’s in My Inbox | A #GivingTuesdayNow Prequel

April 29, 2020

#GivingTuesdayNow is a new global day of giving and unity that will take place on May 5, 2020 – in addition to the regularly scheduled Dec 1, 2020 #GivingTuesday – as an emergency response to the unprecedented need caused by COVID-19. Their website advises nonprofits to “come together to create a wave of generosity, citizen […]

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Asking for Monthly Gifts During a Pandemic: Two Email Examples

April 29, 2020

You should consider your monthly giving program a source of protection, especially at a time like this. Having a strong monthly giving program is potentially foolproof. It can see your organization through any crisis. But how do you ask now, in the middle of COVID-19? Monthly giving plays a big role in Simple Development Systems, […]

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What’s in My Mailbox | Adjusting fundraising campaigns in light of COVID-19

April 22, 2020

How do fundraisers continue to communicate and continue to fundraise in the middle of the coronavirus pandemic? How you fundraise now does require greater sensitivity. It requires a solid understanding and knowledge of who you are communicating with. And, it requires great empathy, compassion, and whole-hearted, genuine love.   Fundraisers who have their campaigns planned out […]

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What’s In My Inbox | Inspiring donor support during COVID-19

April 22, 2020

The ACLU never stops. Since their inception back in 1920, they’ve fought hard to protect the rights of the American people. This nonprofit has become a force to be reckoned with, and their donor base is a decidedly passionate one. Want to know how to get your supporters’ attention during a crisis? Be bold. Be […]

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Donor Communications: Now is the time for MORE communications, not less

April 20, 2020

As of today, in the middle of a global pandemic, I’ve only received exactly two COVID-19-specific mailings from nonprofit organizations. One was from the Salvation Army and the other from Heifer International. This despite being a donor to numerous organizations. And, while my usually jam-packed mailbox has been emptier than usual, the other communications I […]

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Fundraising Friday, April 17, 2020 | Donor call script download, “inspire & delight” NOW?, looking good on Zoom, and more

April 17, 2020

Fundraising & Donor Communications During COVID-19: The Supporter Experience is More Important than Ever. A free downloadable call script for communicating with your donors. Should we send our scheduled appeal/newsletter/annual report in the midst of COVID-19? A free downloadable Template for COVID-19 updates to accompany a scheduled appeal, newsletter, etc. If yours is an organization […]

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Nonprofit Communications in COVID-19 | Grow your digital skills with an emergency appeal

April 15, 2020

United Church Outreach Ministry values individuals and builds community in southwestern Kent County, Michigan, by providing material and educational assistance to meet basics needs, improve quality of lie, and promote self-sufficiency. On April 9, UCOM sent out an emergency appeal email requesting funding for food for their Healthy Food Choice Pantry program. The email was […]

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Lessons From Motivate Monday | Retaining and growing your monthly donors during COVID-19

April 15, 2020

Understandably, nonprofits all over the world are experiencing drops in fundraising due to COVID-19. So we thought it was prime time for Erica Waasdorp, author of Monthly Giving: The Sleeping Giant, to drop in for an extra-special Motivate Monday session. This former US Ambassador for the International Fundraising Conference works with nonprofit clients nationally and […]

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