The “Un-magical” Guide to Turning Prospects into Donors

July 27, 2010

Do you ever wish you had a magic wand?  In the development office of a small nonprofit, it sometimes seems magic is the only way you’ll ever get everything done.  You know your success depends on building relationships and touching prospects multiple times in multiple ways–“dripping” on them until they are ready to give their […]

Read the full article →

Apple’s antennagate and the whole “we suck less than the other guys” spin

July 23, 2010

Let me get one thing out of the way right from the start – I own a Mac, I never leave home without my ipod,  the new ipad is the next thing on my wishlist, and the only reason I do not have an iphone is my conscious decision to steer clear of smartphones (I’m […]

Read the full article →

Ten steps to Facebook success for your nonprofit

July 22, 2010

If you’re like most non-profit marketers, you’re trying to use Facebook to raise awareness and donations. You’ve set up an account, tried to grow your number of connections, and have posted some content for people to comment on. In the first month or two, your fan base grew steadily. You were excited and your board […]

Read the full article →

These 7 Copywriting Secrets Can Make You a Fundraising Hero

July 18, 2010

Regular readers know that I’ve made no secret of the fact that I believe, of all of the skills a good nonprofit marketing and development person needs, copy-writing tops the list. Why? Start collecting the nonprofit annual appeal letters that arrive in your mailbox.  Read through a few nonprofit websites.  Check out some of the […]

Read the full article →

Are you a first-rate version of yourself…or a copycat?

July 16, 2010

Always be a first-rate version of yourself, instead of a second-rate version of somebody else. ~Judy Garland A little background … For several years I’ve been publishing a free weekly e-newsletter (The Grow Report) geared to providing the one-person nonprofit development shop with the techniques they need to do all of their fundraising and marketing […]

Read the full article →

NonProfit Email Marketing: Is Your Organization Ready for an Email Monthly Giving Campaign?

July 12, 2010

Why Email? According to Convio’s latest Nonprofit Benchmark Study, online giving grew in 2009 by 14 percent – despite the economy.   Even better news?  Small organizations grew the fastest.  Convio reports that smaller organizations “grew their online revenue by 26 percent, and gifts by 32 percent.” Along with establishing daily and weekly processes for grants, […]

Read the full article →

Can it be True? Good News for Grantseekers!

July 5, 2010

Last week the venerable Chronicle of Philanthropy shared the news, gleaned from a study carried out by Foundation Source, that small to mid-sized grant-making foundations actually exceeded their payout requirements in 2009. Foundations are required by law to spend 5% of their investment assets each year (although not necessarily solely via grant payouts).  Foundation Source, […]

Read the full article →

What You Can Expect from Your Board – and What You Can’t 

June 30, 2010

Chances are, if you’ve been in nonprofit development for any length of time, you share the feelings of one of the members of Simple Development Systems who wrote that her greatest challenge was:  “motivating the Board to do something instead of always relying on me to do everything.” Today’s guest posting, from Gail Perry, shares […]

Read the full article →

Six Critical Things to Look For in a Foundation’s 990 For Successful Grant Funding!

June 23, 2010

When it comes to foundation grants, researching prospective foundations is crucial for locating the ideal match.  And there is no finer tool for truly observing the inner workings of a grant-making foundation — and whether or not their mission provides a match with your organization — than with a thorough investigation of a foundation’s federal […]

Read the full article →

When is it Time to look for Outside Help with your Mailing Campaign?

June 17, 2010

Dramatic reductions in grants, corporate sponsorships and overall donations have forced many nonprofits to make substantial cuts, or in some cases close their doors completely.  Despite the growth in social marketing, tried and true direct mail is still the primary fundraising source for most nonprofits.  In challenging times, it’s certainly tempting to scale back direct […]

Read the full article →

How to Tell Your Nonprofit’s Story With Video

June 7, 2010

Have you ever thought about how you tell your organization’s story? I’m a big believer in constant story collection – from your clients, your donors, your founder, your staff (see my article 6 Tips for Collecting Great Nonprofit Stories for more information) – but just as importantly as the stories you tell, is the method […]

Read the full article →

I Don’t Get No Respect. Development Staff Are the Rodney Dangerfields of the Nonprofit World

June 2, 2010

Is it true what they say? That nonprofit program people and development professionals can’t get along? A while back I had the opportunity to attend a foundation site visit on behalf of a client. As a result of the grant proposal I’d written, two trustees from the foundation scheduled a meeting to tour the facilities. […]

Read the full article →

Fundraisers and Program Professionals: Can’t Everyone Just Get Along?

May 18, 2010

Today’s guest post comes to us by way of Heidi Massey.  Heidi is a nonprofit consultant with a passion for strategic networking, leadership development and creating meaningful educational and service-based programs and collaborations.  For more on Heidi, check out her blog. Every time I meet someone who tells me he/she is a fundraiser, my shoulders […]

Read the full article →

A Nifty Tool to Help You Build Relationships With Foundation Funders

May 11, 2010

What if one simple tool could ensure that you never let a prospective foundation grant slip through your fingers again? In the six years I worked in programming and communications for a grantmaking family foundation I learned a lot about nonprofit management just from observing the grant proposals that crossed my desk. Of course there […]

Read the full article →

10 Blogs I Always Read

May 10, 2010

If you’re like me, you don’t have a lot of time to spare.  Every day my workload grows.  Finding the time to get to my own projects is presenting more and more of a challenge.  And every day a new blog pops up in the Internet stratosphere – new opinions, new cutsie names and logos […]

Read the full article →

A Cool Free Gift For You!

May 4, 2010

On May 17th, the 100th episode of Movie Mondays will be shown. As a way to celebrate and thank you for helping make Movie Mondays the number 1 weekly nonprofit video series on the web, Chris Davenport is GIVING YOU a FREE DVD with the top 10 most popular Movie Monday Episodes on it. …but […]

Read the full article →

Scrambled Brains – Time for Back-to-Basics

April 25, 2010

Since the start of the new year I’ve had so much on my plate that I’ve been feeling like that frog my science teacher made me kill in junior high school. You remember those days. Each student was given a long needle and we were told to stick it in a certain area of the […]

Read the full article →

Nonprofits Need to Lose the “Free” Mindset. Now. Please.

April 14, 2010

There’s an old adage (cliche’?) that “you get what you pay for.” Try telling that to nonprofit organizations. Several years back I worked with a small nonprofit agency with an annual budget of approximately half a million dollars.  Early on in my role as development director – and throughout my two year tenure – I […]

Read the full article →

Nonprofit Resources – Straight from the Horse’s Mouth

April 12, 2010

Last week I published my listing of online resources culled from readers of The Grow Report. Nonprofit news, writing and editing, marketing, blogs, social media – the resources poured in. It’s a fairly extensive lineup of websites nonprofit professionals use on a regular basis.  You can access a pdf of the list here. Many of […]

Read the full article →

… And What Does Cesar Millan Have to Do With Online Giving?

April 5, 2010

If Paula Dean provides an example of how a larger than life personality and killer branding can overcome mediocre email marketing, Cesar Millan is a classic example of how an equally big personality gets email marketing right. If you’re not familiar with Cesar, star of the National Geographic show, The Dog Whisperer, you should be. […]

Read the full article →