Blogroll for marketing & fundraising in the small shop|April 3, 2011

April 3, 2011

Do you get utterly overwhelmed with information overload? Check out some of my favorite blog posts from this week:


When donor researcher extraordinaire Penelope Burk shares good news you know it’s … well, good news!

Chris Jarvis says:  “When it comes to working with volunteers, the less you do, the more you accomplish.”   How to Find Your Influentials and Let Them Lead might make you rethink how you handle your organization’s volunteers.

You’re sure to enjoy Gail Perry’s 16 Provocative ideas that will raise more money featuring savvy tips gleaned from the recent AFP conference in Chicago.

In Are you a marketer or a missionary?, Katya Andresen’s featured cartoon says it all.  Check it out.

I’m honored to be mentioned in context with people who have been my own gurus in an interview with Menachem Kniespeck, founder of Operation: Kid Equip (OKE).  Since working with OKE I’ve been utterly humbled by the dedication of Menachem and Michigan’s selfless public school teachers who go to battle daily for our kids.

Food for thought from former young nonprofit professional Rosetta Thurman (now a WOWing ’em young entrepreneur) touching on why we need new models for nonprofit education. I concur (particularly when it comes to fundraising).

A super, must read article from Nancy Schwartz on how you can mobilize your supporters to market for you.  Read this – then go back and read it again.  How can you apply these methods in your organization?

Since I published the book Five Days to Foundation Grants a few years ago, one of the most remarked-upon tools in the book has been the foundation follow up checklist.  It answers that age old question:  “How do we build relationships with foundation funders?” by providing you with a great, simple (we’re all about keeping it simple 😉 tool for following up on your grant proposal submissions and even includes the three questions you should always ask following a proposal declination – so you don’t forget.  You can download it here.

Most small community-based nonprofit organizations can’t afford (or think that they can’t afford) to hire a professional copywriter.  Yet telling your organization’s story effectively is probably the most effective tool in your marketing arsenal.  Copyblogger features consistently great articles on developing your best writing and Cut the crap and write better is no exception.

Argh! If I had a dollar (okay, maybe $100) for every nonprofit organization I’ve talked to who have no control over their own website whatsoever I’d be filthy rich.   Kivi Leroux Miller discusses How Web Developers Hurt Their Nonprofit Clients .  Then read this Agents of Love posting from ’09 on your website: putting the power back in your hands along with Wild Apricot’s Building a Nonprofit Website and start developing a doable strategy for your organization’s site.

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