Fundraising Friday | March 27, 2015

March 27, 2015


New from Beth Kanter, Crowdfunding: Can Partnering With An Internet Celebrity Make Your Campaign An Overnight Success? We’ll be partnering later this year with one of our own SDS members, who has run a couple of scathingly successful crowd funding campaigns, to bring you an all new training.

Hey, if you’re the kind of fundraiser cited by the blogger in this post by Jeff Brooks, well let’s just say it’s time for a new job for you. You’re in the joy and opportunity business, so own it!

Craig Linton, the Fundraising Detective, weighs in with Find your purpose and ‘why’ – lessons from the saddest donor letter I’ve ever read.

Terrific new post from Penelope Burk: One Size Never Fits All. No, “you can’t afford to dump lists of names into one-size-fits-all acquisition or renewal appeals and then hope for the best.” Read this week’s What’s in my Mailbox to see exactly what she’s talking about.

Are you looking at your website through your eyes — or through the eyes of your supporters? And don’t ignore your older donors! My mom is in her 80’s now, and she does everything online. 25 Nonprofit Website Musts, new from Fundraising Success.

My friend, Andrea Kihlstedt, in her beautifully written post, asks, “What does it mean to have limited opportunities?”

NTEN: Tech is everyone’s job. Amen! Lose the fear and keep it consistent.

This week’s What’s in my Inbox, Does clicktivism really help? I LOVED this email from Moms Clean Air Force. I suspect there are some ‘swipe-able’ moments for you.

What’s in my Mailbox | Good donor focus gets lost on a ‘dear friend’ letter. You simply have to take the time (and spend the extra) to segment and personalize.

Do you get lonely as a fundraiser? Especially in a one-person shop? I love the Veritus Group’s post, Are You Feeling Alone?

Harvard Business Review with Why Group Brainstorming Is a Waste of Time.


Fundraising Events: a losing proposition for your nonprofit organization? Are events like crack cocaine?

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