Fundraising Friday | September 11, 2015

September 11, 2015


How are you sharing your volunteer stories? A great tale from Canine Therapy Corps, a stellar member of our 2015 Nonprofit Storytelling | Basics & More™ course group in this week’s Power of Nonprofit Storytelling.

Charity: Water. They’re just too clever. This week’s What’s in my Inbox.

This ‘donor love’ business isn’t something that you try once and discard. Some of the lessons Care Ring learned from last year’s Direct Mail Masterclass featured in this week’s What’s in my Mailbox.

Speaking of learning new things, Jeff Brooks has a new book out, How to Turn Your Words Into Money: The Master Fundraiser’s Guide to Persuasive Writing. Read my review here (Jeff’s book will be our October giveaway).

Jenny Mitchell calls it the “Best. Appeal. Template. Ever.” Raise More With Your Year-End Fundraising Appeal Letter | Free Downloadable Template (no optin required).

If you haven’t already, do take a minute to read Richard’s series Major Gifts: A Thing of the Heart over on the Veritus blog. Donors Want to Know It Works.

Wonderful guest post from the wonderful Jen Love over on Gail Perry’s site. How to Create a Donor-Centered Appeal Letter by Writing With Love.

Amy Eisenstein, ACFRE with The Nonprofit Rebrand Effect: Interview with Sarah Durham.  And, for more on the topic: Redesign vs Rebranding: What we can learn about image from Google’s new logo, from Beth Brodovsky.

Erica Waasdorp has a Complete Monthly Giving Starter Check List worth checking out.


Is it early to be thinking of your year-end appeal? Nope. Now’s the time to be thinking about your campaign and gathering together your board members to pen Post-it® | Donor-centered lift notes for the small shop.

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