Fundraising Friday | June 24, 2016

June 24, 2016

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Nonprofit Storytelling alum, Rouge Valley Health System, highlights one family at a time in their My Rouge Valley Baby video stories. Great stuff in this week’s Power of Nonprofit Storytelling.

My good friend, Sandy Rees, came through for this week’s What’s in my Inbox. The Human Society of Dayton’s email is clean, simple and elegant. What are your takeaways?

Tom Ahern’s recent newsletter asked, “Is it best practice to thank, report AND ask in your donor newsletter?” and responded with, “One expert says NO! I say, YOU GOTTA!” We all want black and white answers, when so often the answer is, “It depends.” Obviously, your thank you letter to your donor following their first gift should not include an ask (not even a “soft” one). But your newsletter? This week’s What’s in my Mailbox highlights a brilliant package that includes plenty of gratitude, plenty of reporting, and plenty of asks.

You sent me a mail pack. A mail pack… I never get those. New from 101Fundraising.

Why I still believe in mushy fundraising. New from Mary Cahalane.

I stumbled across this piece from Kivi on how to build your editorial calendar based on stories and I’m so glad I did! And definitely check out the Nonprofit Storytelling Conference.

Ruby the Receptionist is everything a major gift officer (and fundraising professional) should be! New from the Veritus Group.

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