What’s in My Mailbox | Takeaways for nonprofits from political fundraising?

January 26, 2022

Oprah’s own, Dr. Mehmet Oz is apparently trying to buy himself a Pennsylvania Senate Seat (insert eye-roll here). Of course, he could hardly be worse than our current Senator, Pat Toomey, who was nothing but a corporate shill who declined to even meet with his constituency. And never mind that Oz doesn’t actually LIVE in […]

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Our Predictions for Nonprofits for 2022

January 12, 2022

In 2020 a tsunami in the form of a global pandemic hit us all. Too many nonprofits were left scrambling, trying to pick up the pieces. Wondering how they were going to replace the $600k their spring gala typically raises. Often left afraid to fundraise, disempowered by well-meaning boards and directors. We’re still dealing with […]

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Power of Nonprofit Storytelling | What Your Nonprofit Donor Communications Needs Right Now

December 22, 2021

We’ve been beyond operating in high gear these past two years. Balancing it all: Pandemic (now Omicron variant) worry. Home. Work. Zoom. Donors. Kids. When does it all end? And how much more burnt out can we handle before we finally collapse and pull the covers over our heads? If there’s anything you or I or […]

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What’s in My Inbox | A Non-GivingTuesday Email That Made My Day

December 15, 2021

#GivingTuesday is a movement that unleashes the power of radical generosity around the world. It can also be overwhelming, both from a donor’s perspective and from the perspective of over-worked nonprofit staff trying to compete in a sea of sameness: That’s why I loved this day after GivingTuesday email from one of my favorite nonprofits, […]

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What’s in My Mailbox | When a Holiday Card Mailing Gets it Right

December 15, 2021

I’m a fundraising trainer and consultant. I’m also a donor. One who appreciates personal touches from the organizations I support. That’s why I loved this thanks in the form of a little holiday thank you card. It came from Mother Jones, “an American magazine that focuses on news, commentary, and investigative reporting on topics including […]

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What’s in My Mailbox | “Who’s Irreplaceable? You are!”

November 17, 2021

Lisa Blackwell is a fundraising board member for Temple Concord Synagogue in Binghamton, NY. She also works to raise funds for Kilmer Mansion. Earlier this month, Lisa sent over her end-of-year appeal letter for one of our “feedback and fine-tuning” sessions. Take a look and you’ll see why Lisa’s letter garnered high praise. Why Lisa’s […]

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What’s in My Mailbox | This Post-COVID Gratitude Report Packs a Punch

November 3, 2021

Simple Development Systems is a tested fundraising model focused on growing a healthy base of individual giving support. Using a simple Ask/Thank/Report/+Feedback cycle of donor communications, nonprofits significantly grow their donor base with far less stress, while remaining true to their values. An important piece in that cycle is a regular “Gratitude Report.” If you’re […]

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Lessons from MotivateMonday | The Life Changing Magic of Tidying Up Your Fundraising

October 27, 2021

Does your fundraising spark joy for your donors and you? On a recent MotivateMonday session, we were treated to a presentation of The Life-Changing Magic of Tidying Up Your Fundraising, led by T. Clay Buck, Lindsay McCreary, and Scott Richards. Inside this training, you’ll identify the issues that keep your fundraising from being the best […]

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What’s in My Inbox | Growing Monthly Giving With a Match

October 27, 2021

Simple Development Systems is a fundraising model with a focus on growing a healthy base of individual giving support. And that includes creating a strong monthly giving program. But monthly giving is not a matter of “if we build it, they will come.” You’ve got to work it regularly. So when this email from The […]

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Preparing for #GivingTuesday | Resources for You

October 19, 2021

#GivingTuesday, Should Your Nonprofit Bother? Making the decision to participate. In GivingTuesday is a day, not a strategy, Mary Cahalane notes that “Because it’s GivingTuesday” is not a reason for someone to give. But NEON One’s Tim Sarrantonio issues a defense of GivingTuesday. In Giving Tuesday Vs. Donor Advised Funds, Laurence Pagnoni notes: The nonprofit sector […]

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Lessons from MotivateMonday | What You Need to Know About Donor-Advised Funds

October 15, 2021

Donor-Advised Funds (DAFs) are playing an increasing –and sometimes controversial—role in philanthropy. Unfortunately, too many nonprofits are unaware of both the enormous opportunities and the potential downsides of DAF’s. DAFs have been criticized, and legislation has been introduced (but not yet enacted) to regulate them. One criticism is that while donors receive the tax deduction […]

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Nonprofit Monthly Giving: Examples, Best Practices, Micro-Lesson Webinars, and More

October 12, 2021

According to NeonCRM, in 2020 there was an astonishing increase of 76.8% in new recurring donors compared to 2019. Monthly giving plays a crucial role in your nonprofit’s Ask/Thank/Report “lifetime donor attraction systems.” And now, in the midst of unstable times, growing monthly giving should be a high priority for the small and community-based nonprofit. […]

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A Facebook Parable

October 6, 2021

Picture if you will, you’ve opened a new small retail shop in a big indoor mall… On the first day, your shop opened the doors you had customers coming in the doors in droves. As they say, “business was good.” There’s something wonderful about throwing open your doors and knowing that you’ll get a certain […]

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Making Online Donations Seamless for Donors

October 4, 2021

After all of the social media, direct mail, and search engine optimization campaigns that it takes to turn a casual searcher into a potential donor, the last thing your organization wants is to lose that support right at the donation page. Fail to engage online donors and facilitate a positive donation experience, and you might […]

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Nonprofit Accounting for Small Orgs: 4 Tips

September 29, 2021

When it comes to maintaining the growth and success of nonprofit organizations, effective accounting practices are the unsung heroes of the nonprofit sector. Nonprofit accounting consists of the practices necessary for the organization to analyze and act upon critical financial data, such as fundraising revenue, donation data, and the allocation of funds throughout your organization. […]

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Lessons from MotivateMonday | Smarter Nonprofit Events — It’s Possible!

September 22, 2021

I think we’ve all got love/hate feelings about nonprofit events. After all, they can be an enormous amount of fun. A wonderful opportunity to connect with donors and gain awareness for your mission. And, as I noted in this post, events can and do raise money. Yet it’s rare that event ROI analysis methods factor […]

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5 Virtual Fundraising Ideas Any Nonprofit Can Plan

September 20, 2021

This year, the keynote at the annual Raise Event Fundraising Conference 2021 talked about how we are living in a VUCA world. That stands for Volatile, Uncertain, Chaotic, and Ambiguous. Yep, that sounds about right for not only life but fundraising these days! With uncertainty still surrounding the pandemic, many nonprofits and supporters are taking […]

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What’s in My Mailbox | Inspire & Your Delight Donors!

September 16, 2021

Direct mail is still the most popular medium for year-end fundraising. And we know that multichannel fundraising is the most effective. NextAfter notes that donors who give offline AND online are three times more valuable to your organization than those who only give offline. But what does that mean? Think of your own beautiful direct […]

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Nonprofit Website Design: 4 Elements to Include

September 1, 2021

One of the major takeaways from the COVID-19 pandemic is the necessity of virtual communications in the modern world. When we were all isolated in our homes, we had to rely on tools like Zoom and FaceTime to maintain connections with our loved ones.  Mission-driven organizations like yours also made this transition, planning virtual events […]

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