Lessons from MotivateMonday | Converting Your New #GivingTuesday Donors to Monthly Donors

December 8, 2020


GivingTuesday donors gave an astonishing $808 million online and $2.47 billion overall in 2020. And a fair share of those donors was brand new! In this session of MotivateMonday, monthly giving guru and dear friend Erica Waasdorp shares her plan for converting your GivingTuesday to monthly supporters.

Consider how you’ll be focusing on monthly giving in 2020. Watch Erica’s presentation, download the resources below, and make a plan.

MotivateMonday December 7, 2020 featuring Pamela Grow and Erica Waasdorp from Pamela Grow on Vimeo.

Resources:

Grab Erica’s Monthly Donor Road Map here.

Sign up for Erica’s Enews here.

Grab your Monthly Giving Ask template to help frame your direct mail and email asks.

Enroll in Mastering Monthly Giving, our four-week class created to launch and grow your nonprofit’s monthly giving program.

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