What’s in my Inbox | Donate Your Birthday

February 3, 2015


How are nonprofits using the power of email to love their donors? Join us every Tuesday for What’s in my Inbox.


Nothing But Nets, a global grassroots campaign to raise awareness and funding to fight malaria, recently sent this fun, donor-focused email with the subject line: What’s Better Than Birthday Cake? The email urges supporters to Donate Your Birthday in support of Nothing But Nets to “help ensure children in sub-Saharan Africa are protected from malaria.” Terrific PS as well: “Birthday cake is great but a bednet can help save lives. Donate Your Birthday this year and encourage friends and family to help protect lives with a simple $10 contribution.”

Then head on over to the Nothing But Nets website, where they feature a bright, compelling monthly giving light-box.

Thanks to Kerri Karvetski of Company K Media for the submission.




Comments on this entry are closed.

Previous post:

Next post: