Fundraising Friday | February 13, 2015

February 13, 2015

FundraisingFriday


The Agitator with two must-reads: Understanding Donor Relationships and You’ve been Weeded! You won’t want to miss their free webinar on February 17th.

Nancy Schwartz with Make it Easy to Spread the Word: Press Kit+ (Case Study)

In The DoSomething lessons, Seth Godin warns us that “The work non-profits do is too important to be afraid of failure, and their work is too urgent to honor every sacred cow. The same thing might be said for the work each of us do.”

You know how Walmart is busy spending more money buying advertising to tell you how great they are…instead spending it on paying their employees a living wage? That’s kind of what it’s like when you use your thank you letter to brag. New from Jeff Brooks.

Joe Waters with A Short History of Cause Marketing [INFOGRAPHIC]

This week’s What’s in my Mailbox | Valentines Day #donorlove.

Looking for ways to reach out to your donors? 14 Ways (With Examples) to Share the Love During Valentine’s Week.

What’s in my Inbox | A stellar nonprofit enews with lots of takeaways

It’s Valentine’s Day (almost). What is the most romantic love letter of all time?

Archives

In Could you borrow the smartest thing I ever did?, you’ll learn about a survey to 20 loyal donors I ran in 2001 – and how it resulted in a shift in thinking — and three new major donors.

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